Keyword research is the process of finding, evaluating and prioritising the keywords a website should target. The analysis typically looks at search volume, competition, search intent and relevance to the business. The result is used to guide content, structure and prioritisation.
Thorough keyword research often reveals less competitive phrases that still attract purchase-ready visitors.
Read on
More on seo and optimisation:
Book a free 30-minute call and we will translate the theory into something that moves your numbers.