User experience

Microcopy

Microcopy is the short pieces of text in an interface, such as button labels, help text, and error messages. They set expectations and remove doubt at small but important moments.

A short note under a field stating that the card will only be charged on submission can remove hesitation right before the action.

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Related terms

A/B Split Test Above the Fold Accessibility Affordance Breadcrumb trail Call to action (CTA) Cart abandonment Checkout
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