Michael Kirkegaard
User experience

Progressive disclosure

Progressive disclosure is the principle of showing the most important information first and hiding details until the user asks for them. It keeps the interface simple without removing options.

Advanced settings can be hidden behind a link so most users only see the necessary choices.

Illustration symbolizing the concept "Progressive disclosure": Progressive disclosure is the principle of showing the most important information first and hiding details until…

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More on user experience:

Conversion rate optimisation (CRO) Neuromarketing Branding

Related terms

A/B Split Test Above the Fold Accessibility Affordance Call to action (CTA) Cart abandonment Checkout Cognitive load
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