A win-back flow targets customers who have not purchased or opened emails for a while. The flow tries to spark interest again with an offer, a reminder of the value, or a direct question about whether the customer still wants to receive emails. It is used to save relationships before they die out completely.
A customer with no activity for 120 days receives an email saying we miss you, along with a time-limited discount.
Book a free 30-minute call and we will translate the theory into something that moves your numbers.
